Oct. 26, 2018 (Las Vegas, Nev.) --- Steinberg Diagnostic Medical Imaging’s Dr. Mark Winkler was honored by Las Vegas HEALS (Health, Education, Advocacy and Leadership of Southern Nevada), a nonprofit membership-based healthcare association, as part of the 7th Annual “Inspired Excellence in Healthcare Awards (Learn More).” Inspired by the pioneer exploits of Dr. Royce W. Martin, Las Vegas’ first chief surgeon, circa 1905, the awards ceremony recognizes healthcare leaders who have set a higher standard for the healthcare community in Southern Nevada.Dr. Winkler, one of the founding partners of Steinberg Diagnostic Medical Imaging (SDMI), has continually sought and secured cutting-edge technology and equipment for SDMI, ensuring the practice’s evolution as one of the most prestigious and innovative out-patient radiology firms in the country.Dr. David Steinberg, managing partner of SDMI, says of Dr. Winkler, “As we celebrate our 30-year anniversary at SDMI I cannot think of a better person to be honored with an Inspired Excellence in Healthcare Award. Mark inspires me, is my brother and my friend and deserves this honor.”Dr. Winkler’s education is impressive and includes studies at University of California, San Francisco; Brown University; and Stanford. He is sub-specialized in Neuroradiology and has authored countless papers, presenting to thousands at industry conventions, universities and more. Through the years, he tirelessly worked on improving MRI sequencing with each generation of scanners and is sought after by companies, including Canon Medica, to consult on MRI systems.He has contributed to the design and continuous improvement of both the Canon Medical Celesteion PET/CT scanners and Toshiba and Canon CT Scanners. His focus is always on keeping radiation as low as possible for patients, developing sequences that are now considered best practices. These unique partnerships have allowed SDMI and Las Vegas to consistently enjoy access to top-of-the-line equipment, and often as the nation’s first location to install new equipment and serving as a demonstration site for the rest of the country.When asked about his experience working with Dr. Winkler, Gordon Parhar, formerly with Toshiba America Medical Systems and now with Hitachi Medical, had this to say:I first met Dr. Mark Winkler back in 2004 when I was working as the Ultrasound Business Unit Director for Toshiba America Medical Systems. To successfully do my job and grow Toshiba’s USA ultrasound market-share, I needed to partner with a respected subject-matter-expert radiologist who had previous experience working with commercial vendors. Dr. Mark Winkler was an ideal collaboration partner who ultimately agreed to work with me and my staff. I worked for Toshiba for five years, and during that time, he and his staff were instrumental in providing timely inputs which were subsequently implemented and productized, immensely improving Toshiba’s scanner which led to its ultimate commercial success.I now work for Hitachi Healthcare and find myself in a similar situation. I reached out to him and, even though I remained only loosely in touch with Mark over the years after leaving Toshiba, he graciously agreed to evaluate Hitachi’s scanner. Together, with his sonographer, they both provided Hitachi with important actionable feedback which will be used for product improvement.”###About Las Vegas HEALSFounded in 2002, Las Vegas HEALS (Health, Education, Advocacy, and Leadership in Southern Nevada) is a nonprofit, membership-based association whose mission is to foster strategic alliances in the healthcare community, collaborating on workforce issues, and being a proactive force for legislative initiatives to improve access and the delivery of quality healthcare. The organization now represents members who collectively employ over 34,000 healthcare professionals. Multiple task forces, councils and committees meet on a regular basis to address various issues and opportunities.About SDMIAbout Steinberg Diagnostic Medical Imaging Centers:In 1958, Dr. Leon Steinberg came to Las Vegas to help Sunrise Hospital build the first radiology center in Southern Nevada. Through his experience in the hospital setting, he saw a need for a more patient-friendly option for medical imaging and aimed to build such a practice with his son, Dr. David Steinberg, and Dr. Mark Winkler as his partners, Dr. Leon opened the first SDMI office in 1988. Their standards of excellence in patient care and technology have brought national and international recognition from the medical imaging and health care communities. Today, that commitment to deliver top-notch care wrapped around a positive patient experience has never been stronger. With more than 30 years under our belt, our number one priority in this family-owned business is to make sure that we treat every patient like a beloved member of our family.Contact:Denielle LucasMarketing DirectorSteinberg Diagnostic Medical Imaging CentersLas Vegas, NVdlucas@sdmi-lv.com702-732-6005

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